Mitsubishi Montero Sport Animals

The Mitsubishi Montego Sport G2 (known in some parts of the world as the Pajero) is presented in this print advertising campaign from Latin America as the vehicle for both on and off road driving. An alligator, a lion and a snake are shown in artificial and real-life forms, bar by bar.

Montero Sport G2 Alligator

Montero Sport G2 Lion
Montero Sport G2 Snake


The Mitsubishi Montero Sport G2 campaign was developed at BBDO Chile, Santiago, by executive creative directors Joaquin Bascunan and Fernando Riveros, creative director/art director Emerson Navarrete, art directors Silvio Vildosola and Sebastian Caceres, copywriters Rodrigo Cid and Andrews Jamasmie, and illustrator Ricardo Salamanca.