Lifestyle Ultra Thin Body Painting

Lifestyle Ultra Thin Panty Liners are being promoted in South Africa in a series of print advertisements featuring a combination of body painting and retouching. There’s something about the delivery of this series that makes the reader stop and wonder. Long enough to note the brand but not long enough to work out the connection.

Lifestyle Ultra Thin ad

Credits

The Ultra Thin campaign was developed at Grey South Africa, by executive creative director Mike Barnwell, copywriter Andrew Moore and art director Gareth Pretorius.

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This entry was posted on Wednesday, February 27th, 2008 at 7:00 pm and is filed under Inspiration, Print Press Posters Billboards. You can follow any responses to this entry through the comments feed. You can leave a response, or trackback from your own site.