Land Rover Defender in the Mountains

Land Rover presents the Defender as the vehicle for mountain tops in a print advertising campaign designed in Chile. An eagle, a bear, cat (Lynx?) and a bighorn sheep each is surprised to discover that there’s life above them.

Land Rover Mountain Goat print advertisement

Land Rover Eagle print advertisement

Land Rover Bear print advertisement

Land Rover Cat print advertisement


The Land Rover Defender Mountain campaign was developed at Prolam Y&R, Santiago, by executive creative directors Graham Lang, Guillermo Vega, Tony Sarroca, creative director/copywriter Francisco Cavada and copywriter/art director Carlos Carrasco, account director Chris Hunton, account manager Lucy Harries, planner Angie Ma, global media planner Ed Fall at Mindshare, photographer Josefina Pro, retoucher Raul Pardo.

Filed under: Land Rover, Print

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