KMart More Fun In Your Undies
(Average: 4.00 out of 5)
Loading ...KMart in Australia has created a stir with their latest underwear television campaign. Window washing, reading a magazine, pushing a pram, backpacking, delivery are all done by people dressed in only their underwear, in Martin Street, Sydney CBD. “It’s more fun in your undies”.
Click on the image below to play the video in YouTube
Credits
The KMart Underwear campaign was developed at CumminsNitro, Melbourne, by executive creative director Sean Cummins, creative director/art director/copywriter Fiona Leeming, art directors Julie Spedding and Andrew Doodson, copywriters Angela Harding and Jason English-Rees, agency producer Georgina Toole.
Filming was shot by Richard Bailey via Capitol Productions, Sydney.
Neighbouring Posts
« « Weru Soundproof Windows | Kettles Billboard Farmer John » »
Location 
(Australia).
Posted in Inspiration, TV Ads Cinema and Online Videos
The Inspiration Room is a global effort designed to influence, affect and involve creative communities in the development of a world standard for inspiration. 
abdur rahim on Aircel Save Our Tigers: 
Philip on Diet Coke Love It Light with Maniac Girls: 
Hata Glas on Carlton Draught Any Excuse: 
Tessa on V Says Say No To Sugar: 
Kofia Nyeusi on Race You There Starcrossed on Google Street View: 
James on Race You There Starcrossed on Google Street View: 
Duncan on Diet Coke Stay with Sweet Disposition: 
Anonymous on Diet Coke Stay with Sweet Disposition: 
(4.85 out of 5)