Irn Bru If You’re Scottish

Scottish soft drink IRN BRU is being promoted in a patriotic TV advert featuring a rewrite of Rudyard Kipling’s poem, If, narrated by Scottish actor and formal professional football player Martin Compston.

Skinny dippers in IRN BRU If TV advert

If you can bounce in six inch heels all night and still walk home in your bare feet.
If you can keep two passions burning bright and see if there’s still some romance and defeat,
If you can hit a foreign beach without a tan or brave the hurling sleet with just a shirt,
If you know you’re easily the better man when side by side with suits and just a skirt,
When you can party in the summer rain with kama kaze midges in the mud,
or grit your teeth and put up with the pain of seeing in the New Year in the Scud,
If you can wait and wait for 1P change then proudly give the lot to charity,
and know for certain it’s not strange to call your lunch dinner and dinner tea,
If you can handle folk who call you Jock
You’ll have really earned your IRN BRU.
You’ll thank your mum for keeping you in stock.
And what is more, you’ll feel phenomenal too!

Click on the image below to play the video.


The Scottish ad was developed at The Leith Agency.

Filming was shot by director Martin Wedderburn via MTP, Glasgow with producer Ray Allen. Post production was done at Rushes, produced by Joe West, with colourist Simone Grattarola.

The night club scene was filmed at the Barrowlands. The kissing couple were required to stay at it for two and half hours outside Buchanan Street Underground. The football scene is from the Estadio La Rosaleda in Malaga where Russia beat Scotland in 1982. The white beach goer is 17 year old Jaimie from Helensburgh. The driving sleet shot was filmed outside the Salon off Byres Road. The kilt scene was shot at Glasgow’s Armadillo airport. The camping scene was shot at Craigiehall Farm in Queensferry. The skinny dipping couple were dipping in the Firth of Forth. The 1p donation is made at the Townscryer Newsagents in South Queensbury. The Mince and Tatties meals were shot at the Val D’Oro in High Street, Stavaigan, and in a home in Maryhill.

Filed under: Commercials, IRN BRU

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