In My Name, today’s Site of the Day, is a YouTube channel established by Oxfam, GCAP, Save the Children, Comic Relief, Engender Health, March of Dimes, 1Sky, CARE, Elizabeth Glaser Pediatric Aids Foundation, Global Campaign for Education, Concern, and the ONE Campaign. The channel is encouraging members of the global community to upload their personal encouragement to world leaders to keep working on the Millennium Development Goals.
In September 2000, at the United Nations Millennium Summit, world leaders agreed to the Millennium Development Goals, a set of time-bound and measurable goals for combating poverty, hunger, disease, illiteracy, environmental degradation and discrimination against women. The deadline for reaching those goals was set as September 2015.
The “In My Name” concept is introduced in a music video by Will.i.am and Angélique Kidjo.
Click on the image below to play the video in YouTube (HD)
Celebrities adding their names to the campaign, each with videos between 12 seconds and two minutes, Irish singer/songwriter Bono, model/businesswoman Elle MacPherson, American R&B singer/songwriter Fergie, Australian singer/songwriter John Butler, American soul singer/songwriter John Legend, Irish leader Mary Robinson, British/Egyptian actor Khalid Abdalla, Sudanese singer Emmanuel Jal, South African bishop Desmond Tutu, British singer/songwriter Annie Lennox, Beninese singer/songwriter Angélique Kidjo, and Jeffrey D. Sachs, director of the United Nations Millennium Project from 2002 to 2006.