How did the chicken cross the road?

Nissan is promoting the Altima SE-R with a print advertisement featuring a chicken hesitating as it considers crossing the ra.d “How does a chicken cross the road when there’s a 280-hp Nissan Altima SE-R on its way? The 280-hp Nissan Altima SE-R. Make way.”

Nissan Chickens tunneling


The Nissan Chickens ad was developed at TBWA\Chiat\Day, Los Angeles, USA, by creative directors Barney Goldberg, Steve Morris, art director Sean Ohlenkamp and copywriter Maria Smith.