The Green Party of Aotearoa New Zealand is gathering support for the November general election (November 8th) through an outdoor, TV and print campaign using the phrase, “Vote For Me”, online at www.voteforus.co.nz. Children have appeared on billboards around the country, appealing for a vote for their future. The messages are out there in English and Maori, the two main languages of New Zealand: “Vote for Me”, “Mo Nga Uri”, and “Vote For Us”. The billboards are targetting the party vote in the country’s mixed member proportional representation election system.
The campaign has now moved into a viral phase, with the New Zealand public invited to create their own billboards online at voteforus.co.nz.
Gary Reese, Green Party Campaign Manager says, “The ability to make your own ‘Vote for me’ billboard has proved to be incredibly popular, reflecting how much people loved our campaign billboards. There are some really amazing new billboards. There are loved pets, beautiful babies, unique scenery, good causes but mostly just people who love our campaign.”
Credits
The Vote for Me campaign was developed at Special Group, Auckland, by creatives Tony Bradbourne, Rob Jack, Heath Lowe, Steve McCabe with photographer Alistair Guthrie.
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