Ghost Pop Crisps

Simba Potato Chips in South Africa are featured in an award winning print advertising campaign showing ghosts hiding in an orphanage, in a bedroom and on a staircase. A zoom section shows that the wispy figures are snacking on Simba Potato Chips, a recognisable brand in South Africa.

Ghost eats Pop Crisps in orphanage

Ghosts eat Pop Crisps in orphanage

Ghost eats Pop Crisps in orphanage


The Ghost Pop Crisps series was developed at NET#WORK BBDO, Johannesburg, by executive creative director Julian Watt, copywriter Brad Reilly, art director Jonathan Santana, account supervisor Lynda Fiebiger, and advertiser’s supervisor Carla De Quintal.

The series won a Gold Lion for Outdoor at Cannes International Advertising Festival, 2007.

Filed under: Print, Simba Potato Chips

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  • violet

    thats some scary stuff! africa is full of which craft and wut not…its freakier when their kids though….

  • Terri

    Im wondering if you could help me, i just want to know where is this location??? It is really beautiful.

    Many Thanks

  • georgina

    OMG thats well scary and i can see them in real life as well