Fresh Start in Maths Skills for Life

The Learning And Skills Council, London, commissioned this TV advert to encourage adults to regain their confidence with maths. It’s all done with a few pairs of hands, in camera. How many hands were required, do you think?

Fresh Start hands


Click on the image below to play the video in YouTube

Credits

The Skills for Life campaign was developed at Leo Burnett London, by executive creative director John Burley, creative director/copywriter Tony Malcolm, creative director/art director Guy Moore, agency producer Brendan Payne.

Filming was shot by director Mike Stephenson via Moon, London, with producer Linda Peryer and editor Simon Wilcox.

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