The Learning And Skills Council, London, commissioned this TV advert to encourage adults to regain their confidence with maths. It’s all done with a few pairs of hands, in camera. How many hands were required, do you think?
Click on the image below to play the video in YouTube
The Skills for Life campaign was developed at Leo Burnett London, by executive creative director John Burley, creative director/copywriter Tony Malcolm, creative director/art director Guy Moore, agency producer Brendan Payne.