Fit Into Your Old Clothes with Nestle Diet

Limiting your diet to Nestle Diet Yoghurt may help you fit into your old clothes. That’s the message in this campaign designed to show off slim legs and waists. Three women pose in outfits they would have last fitted into ten years earlier, but wearing their current shoes.

Woman in gym clothes in Nestle Diet ad

Woman in blue dress in Nestle Diet ad

Woman in green skirt in Nestle Diet ad


The Nestle Diet campaign was developed at CumminsNitro, Melbourne, by executive creative director Sean Cummins, creative director James Procter and Julie Poulter, art director Jason Hynes and photographer Mat Baker.

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