Economist Ostrich Gets World View
Have you ever wondered what ostriches are looking at when they have their heads in the sand? Perhaps they’re doing some research on global trends to help them deal with challenging economical issues. That’s the angle found in this pair of billboards developed for The Economist, hung in Philadelphia 30th Street Station.
The Ostrich banners were developed at BBDO New York by executive creative directors David Lubars and Bill Bruce, creative director/writer Kara Goodrich, creative director/art director James Clunie and illustrator Nick Dewar.