Coles Ode to Unsung Volunteers

Australian supermarket chain Coles has launched a tribute to the mothers who support their children in sports throughout the country. The TV ad shows mothers transporting, feeding and cheering on their children on the rivers, pools, gyms, tracks and the beaches. Coles thanks these unsung heroes for their lost sleep, patience, tears hope and perseverance help our kids become something better.

Click on the image below to play the video in YouTube (HD)

Music for the Coles ad is an instrumental section of “Breathe Me” by Australian Sia Furler.

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Location (Australia).

This entry was posted on Tuesday, August 12th, 2008 at 9:00 am and is filed under Inspiration, TV Ads Cinema and Online Videos. You can follow any responses to this entry through the comments feed. You can leave a response, or trackback from your own site.