Chevrolet Tracker Cuts Through Anything

The Chevrolet Tracker, once known as the Suzuki or Geo Vitara, is being promoted in Brazil in a print advertising campaign showing the SUV’s capacity to cut through anything.

Chevrolet Tracker Cuts Through Marble

We’re shown a blade cutting through 3D marble, board and metal works of art.


Chevrolet Tracker Cuts Through Cardboard

Chevrolet Tracker Cuts Through Metal

Credits

The Chevrolet Tracker campaign was developed at McCann Erickson Sao Paulo, by creative director Adriana Cury and art director/copywriter Alexandre Silveira, with photography by Miro retouched at Seagulls fly.

Filed under: Chevrolet, Print

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