Cape Union Mart Deal for Adventure Tourists

Cape Union Mart, a retailer in South Africa, advertised a special finance deal on the store card with a humorous print advertising campaign with the tagline, “55 Days to Pay or Never At All”. Keep an eye out for a lioness, crocodile, tree snake and a great white shark.

Credits

The campaign was developed at King James, Johannesburg, by creative director/copywriter/art buyer Matthew Brink, creative director/art director/typographer/art buyer Adam Livesey, photographer Clive Stewart, art buyer Andrea Davies, retoucher Rob Frew.

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This entry was posted on Wednesday, June 25th, 2008 at 9:00 pm and is filed under Inspiration, Print Press Posters Billboards. You can follow any responses to this entry through the comments feed. You can leave a response, or trackback from your own site.