Campbell’s Warm Tinny

A warm tinny of Campbell’s soup is just the thing for wintry days in Australia. This TV ad, promoting Campbell’s chunky soup, launches the new ‘Spread the Warmth’ campaign, in a spoof of 1970s style beer advertising.

Campbells Tinnies

When you’re sealing the deal
’cause your spreadsheet’s unreal
Warm tinnie.

When the ocean’s been cruel
to your family jewels
Warm tinnie.

When your belly’s getting skinny
Fill it up with a
Warm tinnie….

Click on the image below to play the video.


The Campbells Warm Tinny campaign was developed at Clemenger BBDO Sydney by creative director Richard Maddocks, associate creative director Guy Rooke, copywriters/art directors Will Edwards and Chris McMullen, and agency producer Denise McKeon.

Filming was shot in Melbourne by Matt Palmer via Film Construction with producer Yolande Dewey.

Editing was done by Phil Horne at The Editors.

Music is by Jason Johnston & Clax Studios.