Barclaycard Water Slide

Barclay’s is promoting the Barclaycard in the UK with Waterslide, a 90 and 60 second TV advert bridging the gap between the office and the home.

Robert Wilfort in Barclaycard Water Slide TV Advert


A bespectacled office worker, played by British actor Robert Wilfort, clocks out at work and strips down to his underwear. He makes his way into the world of the water slide, gliding through financial transactions at a subway, library and supermarket before getting home.

Click on the image below to play the video in YouTube

Credits

The Water Slide ad was developed at BBH London by creative director Pete Bradly and creatives Gary McCreadie and Wesley Hawes, agency producer Nerine Soper.

Filming was shot in Rio de Janeiro by director Peter Thwaites via Gorgeous with director of photography Marcel Durst and producer Anna Hashmi, production designer Tule Peak.

The ad features the 1976 single ‘Let Your Love Flow’ by the Bellamy Brothers.

See the making of the ad.

Click on the image below to play the video in YouTube

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Location UK (UK).

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Posted in Inspiration, TV Ads Cinema and Online Videos

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6 Responses to Barclaycard Water Slide

  1. Crissy says:

    This is not RIO. It is São Paulo.

  2. Greg Johnson says:

    Excelletn spoof – really well done.

  3. Marina Pinnington says:

    It is RIO – you can clearly see CENTRAL DO BRASIL there! The rest looks like São Paulo!

Trackbacks/Pingbacks

  1. [...] ad was made by BBH London with creative director Pete Bradly (more info and making of videos). Interesting to see a one minute commercial explain touch/contactless [...]

  2. [...] spectacles retailer Specsavers was quick to launch a spoof advertisement in response to BarclayCard Waterslide ad launched this month. The video was filmed in the company’s Guernsey offices, completed in two [...]



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