Banana Blue, Adelaide’s online supermarket, can be accessed by consumers in the comfort of their own homes, in their own choice of clothes, or no clothes.
A young man wanders around a supermarket without clothes, relaxed enough to help himself to a drink of milk off the shelf.
Click on the image below to play the video in YouTube
Credits
The Banana Blue Midnight Snack ad was developed at WDM Advertising, Adelaide, by creative director Peter Syndicas and agency producer Darren Holyoak.
Filming was shot by Chris Houghton via Kojo, with producer Annalise Menzel.
This ad is just great. It has not used a gym buffed body but an average healthy male body doing a very everyday thing such as having a snack, but nude. It is refreshing to see non-sexual nudity used in such a positive way in television advertising. Well done team!