Avon Breast Cancer Fight
Avon Slovakia is running a print and television advertising campaign promoting the fight against breast cancer. Two print advertisements feature models with boxing gloves, in sparring poses. A television commercial shows two women in boxing shorts gathering at the top of a high rise building.
Click on the image below to play the commercial in YouTube
The Fight campaign was developed at Vaculik Advertising, Bratislava, by executive creative director Dejan Galovic, creative director Milan Hladky, copywriter Juraj Dvorecky, art director Bohumil Dohnal, account supervisor Katarina Kovackova, advertiser’s supervisor Michal Borec, photographer Jakub Klimo,