Health Brands Australia is promoting Aussie Bodies Protein Revival products with a TV ad in which two men live the lives of lab rats, in the rat exercise wheel and maze, under the watchful eye of their rodent masters.
Two men in sweat suits rely on a tube of food to keep their pace on the treadwheel and in the maze. P”rotein Revival keeps humans running”.
Click on the image below to play the video in YouTube
The Aussie Bodies ad was developed at CumminsNitro, Melbourne, by creative director Sean Cummins, art director Carolyn Davis, copywriter Matt Page, agency producer Jill Wheeler.