Apple iTouch Funnest iPod Ever

Apple is promoting the 2nd generation iTouch as the “Funnest iPod Ever” in a television commercial featuring “Around the Bend”, by The Asteroids Galaxy Tour. See the ad online at Apple.

Itouch iPod with rider game


The spot shows a pair of hands moving an iTouch iPod around to play a number of games, including Rollerball and ten pin bowls, before choosing a new soundtrack.

Click on the image below to play the video in YouTube (HD)

Credits

The Funner spot was developed at TBWA\Media Arts Lab, Los Angeles, by chief creative officer Lee Clow, executive creative directors Duncan Milner and Eric Grunbaum, creative director Scott Trattner, associate creative director Nathan Iverson, art director Demian Oliveira, copywriter Krista Wicklund, agency producers Mike Refuerzo and Hank Zakroff.

Filming was shot by directors Mark Coppos and Virginia Lee via Greendot Films, Santa Monica, with director of photography Rebecca Baehler.

Editors were Mike Moore and Glenn Martin at Nomad Edit. Post production was done by Brandon Sanders at Mork & Lys.

  • michael

    wat song waz played in that scene…
    plz reply with the answer

  • http://www.theinspirationroom.com Duncan

    “Around the Bend”, by The Asteroids Galaxy Tour.

  • tiffany

    is the itouch a phone?

  • jake

    thats a retarted question..