Apple and PC the Bean Counter
Apple has launched a new “Get A Mac” television commercial, poking fun at Microsoft’s high budget for advertising. It’s a poke at the recent $300 million campaign featuring Bill Gates, Jerry Seinfeld and many “I’m a PC” partners.
PC opens his dialogue by allocating wads of US currency to advertising, advertising and advertising, with just a small amount given to fixing Vista. With all the frustrations Vista is causing Microsoft customers, PC has to take drastic action, by investing in advertising and more advertising.
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Microsoft is desperately trying to convince everybody that they got it right with Vista and that this OS is what we all need, but investing $300 millions in an advertising campaign won’t help much, Microsoft new campaign is dead on arrive, because it is trying to break down the walls (Life Without Walls), but you can have Windows without a wall that stand it.