Animal Liberation Cosmetics

Animal Liberation in Australia recently used images relating to cosmetics in a campaign protesting the use of animals in testing. “Every year 6 million animals are killed from cosmetic testing. Please boycott animal-tested products.” A mascara brush becomes a hypodermic needle. Lipstick is placed inside a bullet case. A make up compact becomes a lethal trap.


Mascara and hypodermic needle in Animal Liberation print ad


Lipstick in bullet case in Animal Liberation print ad

Compact and chain in Animal Liberation print ad

Credits

The Animal Liberation cosmetics campaign was developed at Ideaworks, Australia, by art director / copywriter Kevin Bathman with photographer Cris Cordeiro and retoucher Andre Matkovic.

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Location Australia (Australia).

This entry was posted on Tuesday, May 27th, 2008 at 7:00 am and is filed under Inspiration, Print Press Posters Billboards. You can follow any responses to this entry through the comments feed. You can leave a response, or trackback from your own site.

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