Wonderbra Matched With Big Hands

Wonderbra France worked with Publicis, France, to create this French print campaign in FHM and Double magazines in the lead up to Valentines Day, 2006. The print ads imply the presence of women off camera, wearing lingerie that produces a corresponding bust for each pair of large hands.

Credits

The Wonderbra Big Hands campaign was developed at Publicis Conseil, Paris, by creative director Olivier Altmann, copywriter Olivier Camensuli, art directors Frédéric Royer and Yves Sarhadian, and photographer Vincent Dixon.

The campaign won awards at Epica (silver) and AdPrint (best print).

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This entry was posted on Wednesday, February 21st, 2007 at 9:25 pm and is filed under Inspiration, Print Press Posters Billboards. You can follow any responses to this entry through the comments feed. You can leave a response, or trackback from your own site.