Vodafone Changing Times in NZ

Vodafone NZ provides a one-minute commentary on the ways in which life has changed in “Make The Most Of Now”, a TV ad that could be shown in a number of national settings. “Isn’t the world a great place? I mean just think of all the things we can do now! You can change the colour of your hair, your skin and even your eyes. You can have a virtual pet, an online friend, a second life! You can become a millionaire by selling for a dollar each. You can go back to school after you’ve retired. Men can stay home and look after the kids while women go to work and bring home the bacon. If you don’t have boobs you can just go buy a pair. You can dial a hubby. You can get donuts in 564 different flavours and entertain the whole world from your living room. Now we can do all these great things so let’s make the most of it. Vodafone… make the most of now…”

Young woman purchasing size DD boobs


Click on the image below to play the video in YouTube

Credits

The Vodafone Changing Times ad was developed at Colenso BBDO, Auckland, by creative director Richard Maddocks, copywriter Anna Boothroyd, art director Maria Lishman, agency producer Jen Storey.

Filming was directed by Adam Stevens via Robber’s Dog Films, Auckland, with producer Mark Foster and director of photography Malcolm McCulloch, and editor Tim Mauger.

Music and music rights were arranged at Liquid, Auckland.

Post production was done at Oktobor, Auckland.

  • Brendon

    Geez – the most sought info for this ad would be who the celebrity voice-over they use belongs to. The only one you haven’t credited! Sorry it probably seems rude to bag you about it, especially when I’m asking for the info, would I be able to ask who it is please?

  • Jeremy

    Great site. I am searching for the name of the music track that goes with the Vodafone ad currently screening on NZ TV, where the man folds up his bookshelf, his laptop, his big screen TV, and even his wife, and puts them into his pocket, as his life is now mobile.
    Thanks.

  • toby

    the song is called 1922 blues by charlie parr

  • http://theinspirationroom.com/daily Duncan

    You can read my post on the Fold ad, and the music, at http://theinspirationroom.com/daily/2008/vodafone-fold-in-new-zealand

  • http://www.mobiles.org.nz NZ Mobiles

    Shame I can’t get the video to work.