Swedish Post traditionally uses its Christmas commercial to focus on sending Christmas cards. In 2006 Santa was recruited to promote the role of Swedish Post’s distribution centres in the Christmas mail order business. Santa Claus is everywhere, wearing many suits, carrying many empty bags. It’s hard work and hazardous. One Santa recognises the answer to his dilemma. Posten.
Click on the image below to play the video in YouTube
Posten Tomma säckar was created at Åkestam Holst by art director Olle Mattson, copywriters Göran Åkestam & Calle Lewenhaupt, project leader Peter Bergendahl and producer Agneta Oppenheim.