McDonalds Breakfast Freerunner

Posted on May 4, 2007 by Duncan

McDonalds Australia is promoting the Breakfast menu with a TV ad featuring a parkour jumper. The freerunner wakes up at 10.25 am, and must perform parkour moves to get to McDonald’s on time for breakfast. He climbs, jumps and leaps across all manner of obstacles to make it there before 10.30am. He gets there just in time and digs into a Bacon & Egg McMuffin, hash brown and Espresso pronto coffee.

McDonalds Jumper

Click on the image below to play the video in YouTube

Credits

The McDonalds Parkour Breakfast ad was developed at Tribal DDB, Sydney, by creative director Matt Eastwood with a huge creative team including Alex Stainton, Jakub Szymanski, Adam Rose, Ben O’Brien, Ed James, Justin Carew & Thorsten Hayer, and agency producer Sean Ascroft.

Filming was directed by David Gaddie via Silverscreen Australia, now represented by Partizan.

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Location Australia (Australia)

3 Responses to McDonalds Breakfast Freerunner

  1. dilyara says:
    May 4, 2007 at 10:50 pm

    I like it! :) )

    Reply
  2. Nick says:
    May 19, 2007 at 2:05 pm

    My Gym(nastics) coach was the stunt person for this ad!!! =D

    Reply
  3. chippa says:
    June 6, 2007 at 10:09 am

    wasnt really Parkour, as he stops to do flips and such. more freerunning. there is a difference ;) though many people dont seem to realise it. there were two guys that did the stunts, jamie and myself :p

    Reply

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