The Nokia 7610 Megapixels camera is presented in a steamy television commercial from Australia. A man and woman draw each other into an apartment, heady with passion. As they land on the bed they start to undress one another. But it’s photographs that they’re peeling off. Just as she’s about to remove her bra they hear the sound of a key in the ground floor door. They rush around, picking up photographs and arranging his hiding place. A man with a briefcase appears at the door. The super: “Nokia 7610 Megapixels. Sharpen Up Your Image”.
Click on the image below to play the video in YouTube
The Nokia ‘Sharpen Up Your Image’ ad was developed at Generator by creative director/art director Tony Bradbourne, copywriter Steve McCabe, and agency account manager Paula Kelly.