Nike Backs Greatest Team You’ve Never Heard Of
Nike’s sponsorship of the U.S. womens soccer (football) team at the FIFA Women’s World Cup 2007 in China is celebrated in this print and outdoor advertising campaign using the tagline, “The Greatest Team You’ve Never Heard Of”.






Credits
The Nike Womens World Cup campaign was developed at Wieden + Kennedy, Portland, by executive creative directors Steve Luker, Jelly Helm, creative directors Alberto Ponte and Jeff Williams, copywriters Dylan Lee and Nathan Goldberg, art directors Miriam Kaddoura and Shannon McGlothin, art buyers Mia Lischer and Krystle Mortimore, photographers Klaus Thymann and Gary Land.
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