Marks and Spencer has recruited stars for the silver screen in Christmas Belles, the 2007 TV advert. Elizabeth Jagger, Laura Bailey, Noémie Lenoir, Erin O’Connor and Twiggy Lawson all appear in what appears to be the introduction to a black and white film. Once the opening credits finish the advert moves into colour for a 1970s style fashion shoot. “Five girls who all want the same thing for Christmas… him, thrills, spills, and clothes. And him, of course, is Antonio Banderas. All to the sound of Andy Williams singing, “It’s the most wonderful time of the year”.
Click on the image below to play the video in YouTube
The Christmas Belles campaign was developed at RKCR/Y&R, London, by creative director Mark Roalfe, copywriter Pip Bishop and art director Chris Hodgkiss.
Download Andy Williams and the Robert Mersey Orchestra singing “It’s the Most Wonderful Time of the Year”, online at iTunes: