Holden Epica launched with Crystal Glasses

Holden launched the Epica, the Australian equivalent of the Daewoo Tosca and Chevrolet Epica, with a TV ad featuring crystal wine glasses. A Holden Epica sedan drives through a warehouse between rows and rows, layers and layers of crystal wine glasses.

Holden Epica TV ad

Click on the image below to play the video.


The Holden Epica Glasses ad was developed at McCann Erickson, Brisbane.

Filming was directed by Mark Toia via Zoom Film and Television. Post production was done at Iloura.