Harley Davidson Stop Dreaming

Harley Davidson Australia used the “Stop Dreaming” tagline in a series of print advertisements in which men hang behind the handlebars: a rest home porter behind a wheelchair, a father behind a stroller and a janitor behind two mops.

Wheelchair in Harley print ad

Stroller in Harley print ad
Janitor in Harley print ad

Credits

The Harley Davidson campaign was developed at FNL Communications Sydney, Australia, by creative director Mike Miller, art director Kieran Antill, copywriter Will Edwards and photographer Andreas Bommert