Guinness At Last

Guinness continues with a dark and light theme in this award-winning spec spot written and directed by Max Gutierrez. A young blonde (Amee McClure) sits in a bar, watching her romantic surrounds to the sounds of Etta James singing classic blues number At Last on the jukebox. A brunette meets her man over a couple of glasses of Guinness. The brunette has the froth of her Guinness kissed off her nose by her boyfriend. The blonde is inspired, and given a glass of Guinness she makes her own move on the blond guy along the bar (Dusty Sorg)

Brunette with Guinness


Nice use of the dark and light motif throughout – the brunette and blonde, the clothes, the record in the jukebox, the glasses and the spectacles.

Click on the image below to play the video in YouTube

Credits

The Guinness “At Last” spot was developed at Ringleader Productions, Los Angeles, by director Max Gutierrez, producers David Harb, John Burgess, Elijah Craig, director of photography Bobby Eras, production designer Camelia Cox, editor Linus Lau.

Max completed the spot as part of his thesis at the University of Southern California, a re-enactment of a similar encounter he had with his girlfriend. See more at Adland.

Blonde in Guinness TV ad

Lyrics for At Last

Written by Mack Gordon and Harry Warren and first performed by Glenn Miller.

At last my love has come along
My lonely days are over
And life is like a song
At last the skies above are blue
And my heart was wrapped up in clover
The night I looked at you
I found a dream that I can speak to
A dream that I could call my own
I found a thrill to press my cheek to
A thrill that I have never known
You smiled, and then the spell was cast
And here we are in heaven
And you are mine at last.

  • http://www.beanstalktalk.com captain flummox

    That was just great visual storytelling. The announcer gets the day off, and account guys get to say “product as hero.” Checks all my boxes anyway.

  • http://www.bogosity.info/ djfoobarmatt

    ah sweet