San Francisco Zoo promoted the opening of the new Grizzly Bears enclosure with a poster featuring a honey comb welcome mat. “Welcome. Our Grizzly Bears have a new home. San Francisco Zoo”
The Grizzly Bears advertisement was developed at BBDO West, San Francisco, by executive creative director Jim Lesser, associate creative director/copywriter Neil Levy, art director Reece Hoverkamp, art buyer Kelly Steblay, print producer Erica Jensen, with photographer Michael Lamotte. Retouching was done at XYZ Graphics.