Foxtel Puts Finger On Power Of Live Footy

Foxtel‘s Fox Sport channel in Australia promoted the 2007 season with this amusing print advertisement. A couch football fan loses the end of his giant finger. “The power of live footy. Catch all of season ’07 including 4 live games a week.”

The power of live footy


The campaign was developed at Three Drunk Monkeys, Australia, by art director Sam Chappell and copywriter Nick Morrissey.

Filed under: Foxtel, Print