For True Sound Evolve to TDK

1 Star2 Stars3 Stars4 Stars5 Stars (Average: 4.00 out of 5)
Loading ... Loading ...

TDK Australia is continuing with the ‘Evolve’ theme with a set of print advertisements encouraging readers to check out the company’s range of audio gear. Each of the posters shows a likeness of a well known rock star, Ozzy Osbourne, Kylie Minogue and Robbie Williams, with the words “For True Sound Evolve to TDK”. The campaign follows a 1999 campaign, Square eyes, big ears’, a 2005 campaign, “Evolve into a TV Star” competition, and “Chrysalis” (TV spot directed by Joel Pront).

Not Ozzy in TDK print ad


Not Kylie Minogue in TDK print ad

Not Robbie Williams in TDK print ad

Credits

The Evolve to TDK campaign was developed at BWM, Sydney, Australia, by art director Jake Rusznyak, copywriter Dean Hamilton, and photographer Gary Heery.

Share this post:
  • Digg
  • del.icio.us
  • Facebook
  • Mixx
  • Google Bookmarks
  • email
  • FriendFeed
  • LinkedIn
  • MySpace
  • Netvibes
  • Reddit
  • Slashdot
  • StumbleUpon
  • Tumblr
  • Twitter
  • Yahoo! Buzz

Neighbouring Posts

« « Volkswagen Ultimatum for Jason Bourne | All Blacks Story of the Haka » »

Location Australia (Australia).

Tags: , , , , ,

Posted in Inspiration, Print Press Posters Billboards



Leave a Reply