Divorce Online UK is promoting £65 online uncontested divorces in a TV advertising campaign launched on Monday May 21 on digital channels including the History Channel, Discovery Home and Health, and True Movies. The TV ad features a couple preparing for an amicable divorce who find a middleman solicitor, played by David Pearson, asking for large legal fees. The voiceover explains the online low cost alternative while the lawyer is erased from the screen. We see the couple together preparing their divorce on a laptop.
Click on the image below to play the video in YouTube (HD)
The Divorce Online TV advertising campaign was developed at Direct Response Television Centre, London and produced at DRTV production company Space City. DRTV client director David Pearson plays the solicitor. Advertising was planned and bought by All Response Media, London.