Cascade Tasmanian Tiger in Natural Order

Tasmanian beer Cascade Premium Lager (Fosters) is promoted in a TV ad, The Natural Order, featuring an urban jungle where personality is expressed in animality. The Natural Order follows a Tasmanian Tiger who must escape after a poker game with a monkey, pig and snake goes wrong.

Tiger challenges chimp in Cascade beer TV ad


The Natural Order campaign was developed at BADJAR Ogilvy Melbourne by executive creative director Michael Knox and Pam Kaplan, art director Campbell Robinson, copywriter Andy Segal and agency producer Tim Marxsen..

Filming was shot by director Jesse Warn via Film Construction with director of photography John Seale and producer Jack Sainte-Rose.

Post production was done at Digipost, New Zealand by Stu Bedford. SFX were designed by Brendon Durey, VFX director James Cunningham, VFX producer Fiona Webb, editor Paul Maxwell, mask designer Justin Buckingham, production manager Susan Parker. Wardrobe designer was Jane Holland.

Sound was produced at Gasinc (Good Audio Sense). Music was provided by Wise Monkey Records.

Tasmanian tiger in Cascade beer TV ad