http://theinspirationroom.com/daily/2007/carsguide-choice-is-everything/ Advertising creativity from around the world Mon, 13 Feb 2012 00:47:47 +0000 hourly 1 http://wordpress.org/?v=3.3.1 http://theinspirationroom.com/daily/2007/carsguide-choice-is-everything/comment-page-1/#comment-127312 Mike Henden Sun, 26 Apr 2009 23:00:39 +0000 http://www.print.duncans.tv/2007/carsguide-choice-is-everything/#comment-127312 Saw the original 'Back the Future' last night, did a quick search on the web and came across the Carsguide DeLorean ad. What a brilliant piece of subtlety! I think the best part is that the only text that appears on the ad is the caption 'Choice is Everything' and the web address. How often can you sell a client an ad that doesn't even have a headline! Saw the original ‘Back the Future’ last night, did a quick search on the web and came across the Carsguide DeLorean ad. What a brilliant piece of subtlety! I think the best part is that the only text that appears on the ad is the caption ‘Choice is Everything’ and the web address. How often can you sell a client an ad that doesn’t even have a headline!

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