Bonds Kaleidoscope Girls in Underwear

Posted on August 29, 2007 by Duncan

Australian clothing manufacturer Bonds, (Pacific Brands), has launched ‘Kaleidoscope’, a TV ad featuring young women wearing the latest summer range of colourful womens underwear. Young female dancers rave to the funk sounds of ‘Marina Gasolina’, a track by Brazilian group Bonde Do Role.

Bonds Kaleidoscope TV ad


Click on the image below to play the Bonds Kaleidoscope video in YouTube

Credits

The Kaleidoscope ad was developed at The Campaign Palace by creative director Georgia Arnott, copywriter Rupert Taylor, art director Kirsty Gavin, group account director Sasha Firth, account director Melissa Gill, and agency producer Karen Bryson.

Filming was directed by Alex Smith via Boomerang Productions, with director of photography Geoffrey Hall, producer Celina Janjic and choreographer Leah Howard.

Editor was Simon Njoo at Guillotine. Post production was done at The LaB, Sydney.

Dancers rest at the end of the Bonds Kaleidoscope ad

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Location Australia (Australia)

12 Responses to Bonds Kaleidoscope Girls in Underwear

  1. ken says:
    August 31, 2007 at 9:27 pm

    i like to know for the bond kaleidoscope commercial what is all the dancers name, i particularly like the one that is left in the circle in the end she spins around and laugh what her name especially, i look all over the net and there is no mention of the names of the dancer well only one gemma ward.
    please email me at kienly11 at gmail.com when u have the answer thank u

    Reply
  2. sara says:
    October 30, 2007 at 8:09 pm

    hii ken i think her name is Lauren Short!

    Reply
  3. ursie says:
    November 1, 2007 at 9:58 pm

    guess what! the title of the song is mariNa gasolina, NOT maria gasolina. i just found out as i was unable to download it with ‘maria gasolina’ as the name, so yeahh. :/

    Reply
  4. Duncan says:
    November 1, 2007 at 10:23 pm

    Thanks for that Ursie. Have fixed it up in the post.

    Reply
  5. vincent says:
    November 2, 2007 at 3:14 pm

    whats the song in it coz i like it. pLz some1 tell me u can email me my email adress is Vincentmarsicovetere at hotmail.com

    Reply
  6. Jessie.. says:
    November 6, 2007 at 3:51 pm

    What is the song played during this add?
    The latest add, please e-mail me.
    peace outxx

    Reply
  7. Em and Mim says:
    November 12, 2007 at 12:02 pm

    Hey The song is…..
    Marina Gasolina by Bonde de role
    hope that helps!!!
    from em and mim

    Reply
  8. O.G. says:
    November 15, 2007 at 7:04 pm

    Dis anyone see Media Watch 11/11/07? There was another ad for the Bonds Kaleidoscope range which was banned after a while for poor lyrics: the same song, it was Marina Gasolina. Also featured ‘good choreography’.

    Reply
  9. jessica says:
    November 16, 2007 at 4:06 pm

    i loveee these undiesss.
    i got a pair the black nd fluro green nd then i wore them to sko0l
    nd i was showing ppl all day

    Reply
  10. johnny says:
    November 19, 2007 at 8:40 pm

    haha i was in this ad, and gemma ward most certainly was not… whoever said that is a dirty rotten liar.

    Reply
  11. tuff josh says:
    December 6, 2007 at 8:45 pm

    wat is the lyrics mean i dont speak spanish or portarican

    Reply

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