Sharp has launched ‘Lost Ball’, a new TV commercial for the Aquos liquid crystal television screen range. Fergusson is teeing off on the 17th hole of a seaside golf course. As he hits the ball the commentator warns, “Here’s trouble.” A family watch the game from their living room while Fergusson, his caddy and other helpers look for the golf ball in the rough. The boy walks up to the screen and points to the ball, speaking in French, “La boule est là, est là.” In an outside space viewers point to the screen. A Scotsman in a bar mutters to fellow patrons, “He’s looking right at it — it’s there.” Nothing is lost with the full HD 1080p Aquos from the leading innovator of liquid crystal television, Sharp.
Click on the image below to play the video in YouTube
The Sharp Aquos Lost Ball ad was developed at Wieden + Kennedy, New York, by creative Director Kevin Proudfoot and Todd Waterbury, art director Allen Buchanan, copywriter Nick Sonderup, head of production Gary Krieg and agency producer Andrew Loevenguth.
Editor was Avi Oron at Bikini Edit, New York, assisted by Paul San Filippo.
Music was arranged by Raymond Loewy at Tonefarmer, New York, with executive producer Tiffany Senft.
Sound was mixed by Tom Goldblatt at AudioEngine, New York.
The music for the Sharp Aquos Lost Ball commercial is an excerpt from “Caro Nome” from Giuseppe Verdi’s “Rigoletto”. Download the track, Caro Nome from iTunes: