Shalom Bud Spoof

The Jewish Passover is almost here. In honour of the Jewish tradition here’s a short film made by David Berenbaum, a Jewish scriptwriter. ‘Shalom’ was one of the many spoofs of the Budweiser ‘Whassup’ ads (written up here) at the turn of the century. Originally sponsored and posted at Neurotrash.com, the 60 second short film is now orphaned, surviving at sites such as Adrants.

Rabbi in Shalom short film‘Shalom’ begins at a circumcision – Joshua Rubinstein’s Bris. The rabbi says,”And so, as we stand poised to induct Joshua into the Jewish faith, I say to the proud parents, Rebecca, David…” The rabbi’s phone rings. “Give me a second… Cohen.” “Rabbi! What’s coming off?” “Oh you know… the usual… slicing, dicing. What’s going on with you?”

At this point we see that the caller is another rabbi standing in a synagogue, talking in the middle of a reading of scripture. “Oh you know… not much.” There’s a tone. “Is that you?” “Cohen.” “Shalom” comes the voice from a rabbi at the fish shop. “Shalom! Moishe, hang on. Rabbi!.” “Who’s that?” “Moshe.” “Moshe? Shalom!” “Shalom!” “Shalom!” …. “Moshe did you send the fish?” “I sent Mordecai.” “Moredecai?”

Coming up the stairs is Mordecai. “Get off your …. and come and carry this yourself.” “Hang on one second. White Fish”. Now it’s the Jewish undertaker. “Shalom!” “Shalom!” “Shalom!” “Shalom!” “Shalom!” The door bell rings. It’s Mordecai. “I brought fish!”. The super: “Whitefish. Oy!

Credits

David Berenbaum entered ‘Shalom’ in the HBO Comedy Festival in 2001, winning the attention of both rabbis and Disney. He joined the Disney Writers in Residence program, writing scripts for The Haunted Mansion and Elf. He is working on two new movies, “Zoom” and “Spiderwork Chronicles”.

Anyone recognise the music in the background? Or catch the words used by Mordecai coming up the stairs? Or have the right spelling for the names?

Rabbi in Shalom video Shalom Rabbi

Download Details

Shalom is available to view as a 4 mb mpeg file at Adrants.

Neurotrash.com, the original home to ‘Shalom’, merged with NT Media Corp California and appears to have disappeared off the internet.

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6 Responses to Shalom Bud Spoof

  1. rl says:

    Where can I get this commercial to download?

  2. BCShalom says:

    RL searh as “Shalom Whitefish”, and you can watch the comercial.

    Shalom

  3. Shalom! says:

    The second rabbi doesn’t ask “What’s coming up?” He asks “What’s coming off?”. This is a double entendre: 1. It refers to the circumcision. 2. It’s a slang way of asking “What’s going on” by instead using the converse “What’s coming off?”

  4. emil says:

    i only get 404 messages when i try to download the video from those pages, i’ve seen it on youtube but i still want it as .avi

  5. eShalom says:

    I believe Mordechai is saying “techailes” as he’s coming up the stairs, which is plural for tuchis. So, basically, Mordecai, the old man, is saying “Get off your collective derriers and come get the fish yourselves”.

Trackbacks/Pingbacks

  1. [...] waved hand. I think he was more likely to greet them with a throaty ‘Shalom!’. Like in Shalom – the Neurotrash.com spoof of Budweiser’s Wassup ads. And then he shows them the wounds. This was not likely to be some ghostly mystical experience. [...]



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