Apple Get a Mac With Holiday Goodwill

The latest in Apple’s “Get A Mac” advertisements features PC and Mac putting aside their differences in the spirit of the holiday season. PC and Mac have decided to “stop comparing ourselves and just be ourselves”, stop saying that one is better than the other. PC, with a system error, slips out that it’s time to understand that one does important work while the other wastes his time with worthless pursuits like com movies and blogs. Despite PC’s meanness, Mac makes sure the ad finishes with a slap happy hug.

PC and Mac about to hug in Get A Mac TV ad

Click on the image below to play the video in YouTube


The Get a Mac campaign was developed at TBWA\Media Arts Lab.

Filming was shot by director Phil Morrison via Epoch Films.