A Little Premature Christmas Card At Edith Cavell Hospital

The premature baby unit at Edith Cavell Hospital in Petersborough, Cambridgeshire, sent Christmas cards out to other departments and ex-patients in October this year. Inside was the message, “It’s a little premature, but Happy Christmas”. On the front of the card was a nativity scene with Jesus in an incubator.

Edith Cavell Christmas Card


The Christmas card was designed at McCann-Erickson, Belgium, by creative director Jean-Luc Walraff, copywriter/art director Gregory Defay. Photographer was Thierry Siebrand of Operation Panda.

Via Direct Daily and Ads of the World