Boots, a British pharmacy chain, is promoting its summer range in the UK with an advertising campaign called “Get out there”. The campaign is built around a 60-second television advert that encourages people to make sure they are prepared for the unpredictable and short British summertime.
The ad opens with shots of people looking up into [...]
BBC is promoting its FIFA World Cup football coverage with a playful television advertisement in which viewers and listeners imaginations create new realities with the words of BBC commentators.
The camera zooms over a mist filled valley. In an African village people sit in front of a TV listening to a BBC broadcast of the game. [...]
Absolut has relaunched it’s vodka, “Absolut Cut“, in Australia with a new campaign of television advertisements, “Cut The Crap”, focusing on values of sharpness and candour. Each ad finishes with a clenched fist slamming a bottle of Absolut Cut on to a bench, with the tagline, “Cut the Crap” and “Absolut Vodka. Soda Water. Natural [...]
Pineapple lumps, a chocolate coated confectionery produced by Pascall (Cadbury), are regarded as a national treasure by most New Zealanders. As a Kiwi living in Australia it’s always a delight to find a shop that stocks Pineapple Lumps. To help New Zealanders recognise the uniqueness of the Pascalls product, Cadbury commissioned DDB New Zealand to [...]
“Once every four years, a ball does the impossible.” That is the central message in the latest campaign for ESPN World Cup Soccer. In these four spots, the impact from the globalization of soccer, better known as “football” internationally, is matched with the inspirational songs and voices of U2 to rouse the interest [...]
IKEA’s classic television commercials include “Moo Cow Milker”, released in 2002 as a companion to the ‘IKEA Lamp‘ advertisement.
A man and woman are amorously moving from the lounge into the dining room. In the background we hear a tenor singing an operatic aria. As the man pushes the woman to the dining room table [...]
Apple’s latest advertising campaign is called “Get A Mac” and features two actors comparing and contrasting PC and Apple computers. The six ads are featured on Apple’s Get A Mac promotional site and are available in quicktime format in four different sizes: Small (320×256), Medium (480×376), Large (640×496) and HD (848×496).
In this post I’ve included [...]
Sure Deodorant, part of Unilever’s product range in Europe, was promoted on European televisions in April with ‘Go Wild’, a football-related ad prepared in time for the FIFA 2006 World Cup. In other parts of the world the campaign has been associated with the brand Rexona.
In the streets of Buenos Aires, Argentina, chimpanzees are climbing [...]
Ivan Raszl, at Ads of the World features four posters designed for Noah: Humans for Animals, an organisation based in Germany. Adolf Hitler, Nicolae Ceaucescu, Sadam Hussein and Josef Stalin are shown wearing fur. The phrase in German, “Wer Pelz trägt, hat keinen Respekt vor dem Leben”, is translated in English as “Those who wear [...]
Burger King in New Zealand promotes the Classic Kiwi Burger with ‘Tribute to the Egg’, an animated TV advertisement.
“Kiwis love eggs. Where do kiwis come from? Eggs!” A kiwi breaks out of an egg in an egg cup.
“Our national game is grown men throwing round, that’s right, an egg!” Scenes of All Blacks in black [...]
This site is part of The Inspiration Room™, a global effort designed to influence, affect and involve creative communities in the development of a world standard for inspiration. Become a member of The Inspiration Room™.
