Science World Kisses In Boardroom
Science World raised a few eyebrows with their humorous television commercial ‘Boardroom’, first screening on Canadian televisions in October 2004.
“Ah Ted. Perfect timing. You remember Annette?”
“Of course”.
A passionate kiss follows.
“And you must be Jeffries”.
Another kiss.
“Pleasure. This is Linda from accounting.”
Another kiss.
And another kiss from Annette.
“Ted. You old dog. How’s that golf game?”
The women kiss. The men kiss.
Text: “SHAKING HANDS SPREADS MORE GERMS THAN KISSING.”
“So it doesn’t really seem like a Tuesday does it.”
Science World. We can explain.
Click on the image below to play the video in YouTube
Credits
The Boardroom Kisses ad was developed by advertising agency Rethink for Science World, a hands-on science centre offering entertaining and educational experiences to families in Vancouver, British Columbia, Canada.
The Rethink team included creative directors Ian Grais and Chris Staples, art director Rob Sweetman, writer Rob Tarry, account supervisor Nadine Wilson, and agency Producer Jacqueline Burgmann. Rethink show the Boardroom ad as a 1.9 mb quicktime file. Sweetman and Tarry read thousands and thousands of science stats to prepare for the campaign.
‘Boardroom’ was directed by Michael Downing at production house Radke. Downing has since moved his representation to Untitled who host the ad as a 3 mb quicktime file.
Glen Wilson at JMB Post was editor and hosts ‘Boardroom’ as a 3.9 mb quicktime file. Sound was designed by Colin Weinmaster at Wave Productions.
‘Boardroom’ has won a gold at The Bessies and a Bronze Lion at Cannes, a gold at The One Show, a bronze at the CLIO awards.
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(4.92 out of 5)
Hi,
I am hoping you might be able to send me a link or file so I can have a copy of the boardroom kisses re: germs for my public health teaching?
Much appreciated!
ker