Comments on: Altoidia – Land of Sour People of Pain

By: Cadbury Bournville Tradition for India Relaunch | The Inspiration Room Daily

Thu, 18 Jun 2009 09:52:47 +0000

[...] A television travel host, played by American actor Brett Stimely, introduces viewers to Bournville, the English village on the south side of Birmingham, where Cadbury developed the dark chocolate branded as Bournville. He fills us in on the local tradition of opening the bar carefully, closely hearing the snap and appreciating the aroma. The presenter is picked up by a giant bird when he mocks the local custom of asking “Have your earned it?” before eating the chocolate, a sequence found in the earlier Giant Fruit bat spot in the Altoids Altoidia campaign. [...]

By: Cannes Films Lions 2005 | The Inspiration Room™ | Daily

Cannes Films Lions 2005 | The Inspiration Room™ | Daily — Wed, 06 May 2009 00:46:22 +0000

[...] Altoids Campaign of New Myths – People of Pain, Mastering the Mother Tongue, Fable of the Fruit Bat (Leo Burnett) [...]

By: Kellen

Kellen — Tue, 11 Apr 2006 03:44:38 +0000

This is the worst campaign I have ever seen.