The Inspiration Room

Telecom New Zealand recently launched their new brand imagery with “Light of Mine”, an integrated advertising campaign, online at www.lightofmine.co.nz. A television commercial featuring animated passions takes people to the site where they can share their passions and let Telecom know what little thing would make their spark shine brighter.

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Tags to other posts: Digital Post, Duncan Cole, Liquid Studios, Paul Freeman, Postboy, Rachel Guidera, Saatchi & Saatchi, Telecom, Underpants

Posted under Inspiration, TV Ads Cinema and Online Videos

Location (New Zealand).

Land Transport Safety in New Zealand has launched a new road safety television advertisement focusing on speed in urban areas. The commercial challenges the tendency for urban drivers to travel over the 50 km/h speed limit, reminding them that this habit increases both the likelihood of a crash and the severity of that crash.

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Tags to other posts: Clemenger BBDO, Clemenger BBDO Wellington, Sweet Shop

Posted under Inspiration, TV Ads Cinema and Online Videos

Location (New Zealand).

NABS, a support organisation for people working in the UK advertising industry, is promoting its third annual Music Quiz with a series of print advertisement poking fun at the British advertising industry. Held this year on Wednesday 2nd December, the fundraising event has become a popular battleground between creative teams from London advertising agencies. DDB London has prepared six print advertisements (print, poster, outdoor) with cheeky messages for Fallon London, CHI, DLKW, Dare and Mother London, along with their own account team.

Sorry Fallon, we’ve decided not to include a folk round this year.

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(average: 3.00 out of 5)

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Tags to other posts: CHI & Partners, Dare, DDB, DDB London, DLKW, Fallon, Mother London, NABS

Posted under Inspiration, Print Press Posters Billboards

Location (UK).

Dr Pepper continues the “We Exist” campaign focusing on the unbelievably satisfying Diet Dr Pepper, online at DrPepper.com. WeExist is the online community where the unbelievable can communicate and connect with others like them, including Santa Claus, Sasquatch, Alien, Leprechaun, Easter Bunny and the Tooth Fairy.

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(average: 3.50 out of 5)

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Tags to other posts: Bent Image Lab, Deutsch, Dr Pepper, Lime Studios, Mission Control

Posted under Inspiration, TV Ads Cinema and Online Videos

Location (USA).

Walmart mixes Christmas spirit and patriotic feelings in “Anthem Christmas Wish”, a television commercial featuring American troops and a young shopper. Walmart created the spot to say thank you to U.S. troops for their brave service.

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(average: 2.67 out of 5)

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Tags to other posts: Andrew Douglas, Anonymous Content, Beast, Human Worldwide, Sound Lounge, The Mill, Walmart

Posted under Inspiration, TV Ads Cinema and Online Videos

Location (USA).

Assassin’s Creed II, the Ubisoft video game, is being promoted with “Eyes”, a television commercial introducing characters from the game’s plot. Assassin’s Creed II, released on Playstation III and XBox 360 this month, follows Ezio Auditore da Firenze, a 15th century Italian nobleman-turned-assassin who is seeking revenge on the rival families that murdered his father and brothers.

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(average: 4.00 out of 5)

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Tags to other posts: Andrew Douglas, Anonymous Content, Company 3, Cutwater, Digital Domain, Elias Arts, Final Cut

Posted under Inspiration, TV Ads Cinema and Online Videos

Location (USA).

Oxfam America is promoting the giving of manure this Christmas as a humanitarian way to share gifts with family and friends. The commercial invites viewers to visit OxfamGifts.com and buy gifts that contribute to Oxfam America’s efforts to fight poverty. “Holiday shopping stinks! So, make the right choice this year: give manure ($12) from Oxfam America Unwrapped.”

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(average: 4.50 out of 5)

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Tags to other posts: 15 Ideas, Oxfam, Tool of North America, Whitehouse Post

Posted under Inspiration, TV Ads Cinema and Online Videos

Location (USA).

Toshiba has sent an armchair to an altitude of 99,268 feet above the Nevada Black Rock Desert to capture the ‘highest’ high-definition commercial in the world. ‘Space Chair’ builds on the success of 2008’s record-breaking ‘Timesculpture’ ad campaign, recreating Simon Faithfull’s Escape Vehicle No. 6 short film using Toshiba cameras.

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(average: 4.50 out of 5)

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Tags to other posts: Grey, Grey London, Hungry Man, The Mill, Whitehouse Post

Posted under Inspiration, TV Ads Cinema and Online Videos