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Covergirl Anime - July 3rd, 2009

Grey Argentina won a Silver Press Lion at Cannes 2009 for this print advertisement, Anime, promoting ideas for face make up for teens at Covergirl.

Cover Girl Anime

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Posted under Inspiration, Print Location Argentina (Argentina).

Perrier Bottled Water in Melting Heat

Perrier bottled mineral water is presented as the drink for melting temperature heat in this print advertising campaign from France. Bottles of Perrier appear as cool as ever in the heat blistering environments of the tennis court, the night club and beach. The campaign won a Silver Press Lion at Cannes International Advertising Festival 2009.

Panamericana Creativity Tests

Panamericana School of Art and Design (Escola Panamerica de Arte e Design) launched an integrated recruitment advertising campaign using print, poster, outdoor and ambient media to ask the question, How far does your creativity go? Circles, crosses and lines in magazine advertisements, on placemats, serviettes, wall panels and graffiti walls, were used as the starting [...]

Vote Earth Monuments - July 2nd, 2009

The WWF Vote Earth campaign 2009 used well known monuments around the world as a visual mandate for action. This was the third year in the Earth Hour campaign, focusing world attention on world leaders meeting at the Copenhagen summit on the environment. The campaign reached a reported 1 billion people, with one in seven people in the world believed to have switched off their lights. Over 4000 cities in 88 countries voted by switching off their lights. 1059 of the world’s icons were switched off at night. Shown here are monuments in the dark in Giza, Athens, Rome, Kuwait, Toronto, Lima, Paris, New York, London, Jakarta, Sydney, Hong Kong, Rio de Janeiro, Las Vegas, Shanghai, Beijing, Lausanne and Moscow. The Monuments campaign was recognised with a Gold Outdoor Lion at Cannes International Advertising Festival 2009.

WWF Earth Hour monuments

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Posted under Ambient, Inspiration Location Australia (Australia).

Dunlop Melody Road - July 1st, 2009

Dunlop Falken Tires are being promoted in Japan through association with a “Melody Road” set up in the Nagano Prefecture. A billboard informs motorists that if they slow down to 40 km/h on the twisting hilly road, they will hear a melody played out by their tires on the road. The safety message won the Grande INNOVA Lotus at Adfest 2009 and a Gold Outdoor Lion at Cannes International Advertising Festival 2009. See the campaign online at melodyroad.dunlop.co.jp

Dunlop Melody Road

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Posted under Ambient, Inspiration, Interactive, Print Location Japan (Japan).

Fiat Endangered Animals Crash Test Environment - July 1st, 2009

Fiat commissioned a print advertising campaign to promote their achievement as the the lowest CO2 emmision car range in Europe. A crash test Panda, Walrus and Penguins demonstrate that the Fiat range is engineered for a lower impact on the environment.

Fiat Panda print advertisement

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Posted under Inspiration, Print Location France (France).

IKEA Beasts in the Home - July 1st, 2009

IKEA presents shelving solutions in a creative print advertising campaign featuring the Toy Beast, the Clothing Beast and the Book Beast, winning a Gold Outdoor Lion and a Silver Press Lion at Cannes International Advertising Festival. Monsters in the house are shown about to be trapped by IKEA Aspvik, Smadal and Expedit shelves.

IKEA Toy Beast

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Posted under Inspiration, Print Location Germany (Germany).

Latin Stock Photos Come Without A Brief - June 30th, 2009

Great photos come without a brief. So goes the tag line in this series of print advertisements for Latin Stock, the world’s largest image bank. The campaign, featuring Donald L Robinson’s photograph of Muhammad Ali and Sonny Lister, Nick Ut’s photograph of Kim Phuc running from napalm in Vietnam, and tanks in Beijing, won a Gold Press Lion at Cannes International Advertising Festival 2009.

Latin Stock Boxing without Muhammad Ali and Sonny Liston

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Posted under Inspiration, Photography, Print Location Brazil (Brazil).

A Day in the Life of Chennai - June 30th, 2009

The Times of India presents a short satire on A Day in the Life of Chennai, the 24 hour biography of a giant cardboard cutout character navigating the ups and downs of cinema and politics. The Naaka Mukka video, highly popular in India, won the Lotus Roots gold award at Adfest, Asian Film of the Year 2008, the Gold Campaign at Goafest 2009 and a Gold Film Lion at Cannes International Advertising Festival 2009.

A Day in the Life of Chennai

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Posted under Inspiration, Music Videos, TV Ads Location India (India).

Miller High Life Innovations - June 30th, 2009

Miller High Life Innovations is a campaign designed to promote Miller High Life, the champagne of beers, while removing any sense of selling out to upper class snobbery. American men, anxious about the risk of being seen as pretentious, can rest assured that their purchase of expensive Miller High Life is no threat to their staunch reputation. The campaign, Pinky Restraint, Collar Clips and Decrossifier, won a Gold Press Lion at Cannes International Advertising Festival 2009.

Miller High Life Pinky Restraint

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Posted under Inspiration, Print Location USA (USA).